Aerosol deodorants shine in Australia

Deodorants in aluminium aerosol cans were metal packaging’s success story in Australia last year with double-digit growth. The market is lead by Unilever, whose Rexona and Lynx brands were relaunched in a range of new designs.

As other grocery and food markets in Australia were lack lustre, deodorants grew by 6.4 percent by volume to 60 million units last year according to Retail World’s annual report. By value, growth was 7.8 percent to A$278 million.

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