February 16: A presentation at The Canmaker Summit – that highlighted the potential for canned products to relieve suffering in under-developed regions – provided the inspiration for an action campaign.
Greg Stromberg, sales and marketing director for metal deco at INX International, has set up a non-profit charity to generate funds and provide water for needy communities, by selling canned water.
He’s chief executive of Cannedwater4kids which has arranged for canned spring water to be sold over the internet to consumers who share his objective of helping needy communities.