Consumers prefer cans to bags, says Costa coffee chain

May 14: Costa, the UK-based retail chain of coffee shops, has switched to metal cans from plastics pouches in a move to expand its sales through supermarkets.

The coffee brand, a part of the Whitbread Group, says the move was an outcome of consumer research that showed tins were the preferred option for a premium brand.

The 99x130mm cans, made by Central Tin Container and supplied with an aluminium membrane lid from Impress and plastics overcap, were also selected because they were recyclable, said Costa. The multi-layer pouches previously used for the Costa Espresso brand couldn’t be recycled, it said.

[updated June 1]

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