Don’t be complacent, canmakers warned as buoyant Summit closes

The canmaking industry is buoyant but must not rest on its laurels, executives were warned on Thursday as the Canmaker Summit reached its climax after three days of high-level presentations and networking.

The sector is stable but there’s always a chance it could be disrupted by new entrants, packaging equity analyst Debbie Jones told delegates on the final day of the this year’s event, held for the first time in London.

“New entrants could ruin that stability,” Jones said, after outlining an industry that was favoured by investors for its growth and its ability to withstand recessions.

But Jones added a note of caution to a Canmaker Summit that had been marked by upbeat appraisals of business from executives from canmaker Canpack and the UK-based Metal Packaging Manufacturers Association.

Earlier in the day, Jason Ramskill of canmaker Ball had offered insights on an industry poised to reap the benefits of growing demand for sustainable packaging. Aluminium cans, he said, ticked all the boxes for efficiency and recyclability and his company was striving to help ensure every can was sent for recycling.

Steve Morris of craft brewer Fourpure said cans also offered benefits including better brand promotion and portability for a new generation of beer drinkers that is increasingly relying less on private cars to get around.

“It’s a great feeling to have cans in your rucksack as you’re cycling home instead of bottles clanking around,” he said.

More than two hundred delegates attended this year’s Summit at the Leonardo Hotel near St Paul’s Cathedral, during which The Canmaker Can of the Year trophy was awarded to Ardagh Group for an ultra-lightweight easy-open aluminium can designed to hold mackerel fillets for Norwegian brand Orkla Foods.

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