Dr Pepper and Snapple to be born again

March 12: The countdown to the listing of Dr Pepper Snapple Group – North America’s third largest drinks firm with sales of $5.82bn – has been revealed by Cadbury Schweppes, which is demerging its drink businesses in a split that will also create UK-based Cadbury plc, the world’s largest confectionery producer.
Dr Pepper Snapple Group (DPSG), which will be listed on the New York Stock Exchange from May 7, revives two long-standing brands that have been bounced around a number of owners over the years.
The move follows a strategy by Todd Stitzer, chief executive Cadbury Schweppes, to hive off its drinks business. It started in March 2007 but attempts to sell it stalled when the credit crunch last summer starved potential bidders of funds.

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