Empac launches Cans for Life initiative

European canmaking industry group Empac, European Metal Packaging has launched a social media initiative it calls Cans for Life. Aimed at raising awareness about metal packaging and its many advantages amongst the industry‚Äôs stakeholders and consumers, the programme consists of a Facebook page (www.facebook.com/cansforlife) and a blog (www.cansforlife.eu) that Empac, the Brussels-based association that brings…

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