September 30: Rexam’s Fusion aluminium bottle has won its first award since its recent commercial launch in Europe.

 

The bottle, using D&I techniques to enable it to be made lighter, won the German Packaging Award 2010 in the sales packaging category at the FachPack trade fair in Nuremberg. The bottle was first recognised in The Canmaker’s Cans of the Year Awards in 2008 when it won the prototype category.

Pictured at the presentation ceremony are (l to r) Horst Förther, mayor of Nuremberg; Welf Jung, sales and marketing director Germany, Rexam Beverage Can; Oliver Strunck, chief executive of Nutribeau AG; and Burkhard Lingenberg, member of the executive board, German Packaging Award.

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