November 14: Nestlé and Coca-Cola has called upon canmaking company Rexam to produce a limited-edition run of cans for the leading brand of ready-to-drink iced tea in Spain.
The global food and drink partnership worked with Rexam Graphics in Spain to design a can for the co-owned Nestea brand.
Rexam’s tactile varnish was chosen to give the cans an unusual feel and an ice-like appearance, and the graphics were enhanced by the canmaker’s Illustration Impact printing technique.
