Industrys BPA campaign could use Twitter

August 19: The industry campaign to correct misinformation about Bisphenol-A (BPA), the chemical used in the production of epoxy-phenolic can coatings, could soon appear on new communications media such as Twitter, Meebo, Facebook, ‘blogs and Podcasts.

The North American Metal Packaging Alliance (NAMPA) is studying how it can use the new media to counter the campaigners who want to ban the material.

In NAMPA’s latest newsletter its chairman Dr John Rost said: “Clearly, the consumer advocates and environmentalists were early adopters of social media and have used these tools widely.

To continue reading,
please login or subscribe to The Canmaker

Recent Articles