US-based drinks producer Molson Coors has attributed a rise in revenue and income to a “Revitalization Plan” launched in 2019 that placed more focus on its premium range of beers and cut marketing efforts for economy brands.
US-based drinks producer Molson Coors has attributed a rise in revenue and income to a “Revitalization Plan” launched in 2019 that placed more focus on its premium range of beers and cut marketing efforts for economy brands.