Rexam continues canned wine push at London show

April 6: Canmaking company Rexam will be promoting its range of cans for wine at the London International Wine Fair on May 12-14.

The canmaker will attend the show to promote its 20cl and 25cl aluminium cans developed for wine. It will also highlight the results of recent independent studies which found that cans are more cost-efficient and environmentally-friendly than other packaging media for wine.

The show will also provide the stage for the official launch of wine brand CanCan, packaged and distributed by UK-based Guy Anderson Wines. The wine importer will use 25cl cans to package a white Sauvignon Blanc, a rosé Pinot Grigio and a sparkling Prosecco as part of the range.

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