November 28: A promotional coffee tin being launched for the festive period will reflect the tastes of consumers increasingly wanting to keep their coffee fresher.
Kraft Foods will introduce the black, silver and gold embossed 250g tin for its Carte Noire coffee brand in France and Ukraine during December.
Kraft says that a survey it carried out recently highlighted a trend amongst consumers to transfer coffee from store packaging into metal containers, to better retain its freshness.
